Freelance Ecommerce Manager
Ecommerce Manager for brands that want to grow for real.
End-to-end ecommerce management. Strategy, SEO, Meta Ads and continuous optimization to turn your store into a profitable system.
About
What an ecommerce manager actually does (and why it's different from a consultant)
An ecommerce manager doesn't just run ad campaigns. They don't just "fix the website". They don't work in silos.
- Analyzes real margins and numbers
- Builds a roadmap
- Coordinates traffic, conversion and retention
- Manages every channel as one integrated system
- Takes ownership of growth
I don't optimize isolated tasks. I build a system.
Strategic coordination
Full management of every channel and growth lever of the project.
KPI & margin analysis
Decisions based on real data: CAC, LTV, net margin, ROAS by channel.
Business-owner mindset
I don't execute tasks. I think about the business as if it were my own.
Services
Full-service ecommerce management.
When I take on a project, I manage it in a structured way.
Strategy & roadmap
Business model analysis, margins, KPIs, operational priorities.
Ecommerce SEO
Category, collection and product page structure. Architecture built to scale.
Meta Ads for ecommerce
Campaign structure, creative testing, controlled scaling. Real ROAS.
Advanced tracking
GA4 and Google Tag Manager setup. Clean data. Clear decisions.
Conversion optimization
UX, funnels, friction points, continuous improvement.
Marketing automation
Email, flows, retention and LTV.
Margin & LTV analysis
Not just revenue: net margin, CAC, LTV by channel.
Meta Ads
Meta Ads for ecommerce: it's not just traffic.
Running Meta Ads for an ecommerce brand means building a sustainable acquisition system, not chasing vanity metrics.
I don't work to generate clicks.
I work to generate sustainable growth.
Partners
Platforms & partners
I work daily with the leading ecommerce and advertising platforms.
Process
My ecommerce management process.
An ecommerce store isn't launched. It's managed.
Numbers analysis
In-depth study of the business and its numbers.
Strategic audit
Full technical and strategic audit.
Operational roadmap
Plan with priorities, timeline and KPIs.
Implementation
Structured execution across every channel.
Optimization
Ongoing monitoring and optimization.
Who I work with
I work with ecommerce brands that want to grow.
A good fit
- Brands already live and trading
- Projects with a clear vision
- Founders who think in systems, not tactics
Not a good fit
- Anyone looking for "just a few campaigns"
- Anyone unwilling to measure results
- Anyone looking for a magic trick
FAQ
Frequently asked questions
Cost depends on the complexity of the project and the channels involved. After an initial conversation about your project, I'll propose a tailored engagement structure.
Looking for an Ecommerce Manager who actually runs your project?
No endless calls. Write to me, tell me about your project, and let's see if it makes sense to work together.
I personally reply within 24-48 business hours.
Or email me directly at work@kolo.marketing